It takes more than just policy to support women in the workforce

by
Jenna Vassallo
Mar 6, 2024
Two colleagues chat

As important as it is to offer paid parental leave, it’s necessary to pursue both policy and cultural changes to fully support working women.

Mita Mallick wrote a book debunking 13 myths around workplace inclusion, where she dedicated an entire chapter to why having a paid parental leave policy is not enough.

We spoke to her about why she believed parental leave deserved its own chapter and common misconceptions she’s uncovered about working women and mothers based on her personal experience and as a DEI leader at different organizations.

Here are three key takeaways:

Policies apply to more than just mom employees


Myth 8 in Mita’s book is titled: “Of Course we Support Women. We Just Expanded Maternity Leave.”

There are several reasons why Mita—herself a mom of two—dedicated an entire chapter to debunk this myth.

Her first point is that not all women become mothers. Her second point is that it takes supporting men, including fathers, to support women.

Focusing only on policy can also alienate non-parents, who might feel they are at a disadvantage when their colleagues go out on extended leave.

“So many of the things I've seen organizations do is the policy piece, and it’s really the cultural piece that matters,” she said.

Mita suggests companies focus on supporting all parents at every stage of their journey, from the newborn phase through college—because the needs of the parent and the child will differ over time.



Ask—don’t assume—what working moms need

Becoming a parent brings new responsibilities, but it doesn’t mean working mothers lose their ambition to focus on their careers.

Unfortunately, many employers often come to the opposite conclusion and make assumptions based on gender stereotypes.

“The biggest assumption I have heard over and over again in subtle and not-so-subtle ways is that it’s the woman’s job to care for her family,” Mita said. “That’s the underlying bias.”

Because of this, employers often make the mistake of assuming working mothers want to slow down vs. letting them decide what their career ambitions are.

This happened to Mita personally, when a former boss took a role off the table because she had young kids at the time. “I wish I had said to him, ‘Who gave you permission to slow down my career?’

So, really, the call to action is to never assume. Managers should have open dialog with employees on where they see their careers evolving next—and mothers need to keep advocating until they are heard.


Women are not (always) leaving jobs to stay home

Many employees end up believing moms leave to stay home with their kids.

But Mita found something entirely different when she delved into the exit interview data at one big public company: women left to get promoted faster, increase their salaries and get equity.

“When you pretend the problem doesn’t exist, how can you solve for it?” Mita asked.

She encourages companies to gauge their level of success in retaining moms by examining not only their own exit interview data, but also retention rates of mothers between the first year and five years post-maternity leave in addition to pay compared to fathers.

To celebrate all we’ve accomplished, our team shared what they’re most proud of since joining the team:

I'm most proud of how much we have done to improve the single hardest moment for women's careers (going on parental leave) ... one that is often shrouded in insecurity and fear. We've been able to help advocate for so many women (and men!) in a way that is empowering and truly life-changing.

Allison Whalen, CEO & Founder

What am I most proud of? Growth! Growing a category of support that didn't exist before Parentaly. Growing from a one-woman bootstrapped operation to a global team of 25+ employees and coaches. Growing our overall impact for working parents, with companies investing in our parental leave programming to support employees all over the world. And growing as humans: new babies, new friends, new life experiences... all while tackling new and exciting work challenges together.

Rich Burke, Head of Growth

When I reflect on what I am personally most proud of during my time here, it's working alongside a team where we constantly evolve and optimize everything that we do in order to deliver the best possible experience for the folks going through our programs. It sounds cheesy, but there are processes that my team and I used to do 100% manually that are now completely automated and systems in place that have become second nature to how we operate. Working with such thoughtful, smart, and creative people is incredible.

Sara Ophoff, Senior Program Manager

I’m most proud about doing work that makes parents feel confident and empowered about their careers during a time that can be overwhelming and challenging – not only for our clients and users who go through Parentaly’s programs, but also with our advocacy work on LinkedIn, through our podcast and other big campaigns that make a difference. It’s been pretty rewarding to build a brand people know and love because what we’re doing resonates with so many employees’ experiences in the workforce.

Jenna Vassallo, Head of Brand & Marketing

I am so proud of the way we've approached growth with such care and intentionality - with every adjustment we've made to our offerings, we've never lost sight of our goal to provide the most supportive and valuable experience for our users. I love looking back on the early stages of conversations and building that have led us to the experience we offer today. Personally, I am extremely proud of the work I've done to scale and automate our backend!

Rachel Andes, Program Associate

I am most proud of the work we do every single day to make a positive impact on working parents! Everyday I get to work with an amazing group of people…we work hard but we also have fun.

Sarah Gruber, Client Partner

I'm proud of scaling an employee experience that consistently delivers positive outcomes for new parents and their organizations. Our north star has always been the user, and we never sacrifice our high quality bar!

Mansi Kothari, VP of Product & Experience

I feel a sense of pride that I get to work behind the scenes supporting everyone. I’m proud to see all of the collaboration between the team and how Parentaly positively impacts employees.

Leo Manalo, Executive Assistant

I'm most proud of going through the Parentaly program myself! I'm so proud to work for and promote this company in a time where parental leave and supportive policies are at the forefront of a national conversation. But beyond this, I'm most proud to call myself a participant.

Emmy Carragher, Enterprise Partnerships

I’m really proud of the work I did to expand our coaching bench globally at Parentaly. It was so rewarding, not to mention insightful, to connect with talented coaches from around the globe. This expansion not only enriched our coaching offerings but also strengthened our commitment to making a meaningful impact on families all over the world.

Nicole Hagemann-Bex, Senior Coaching Operations Manager

I have tremendous pride in the knowledge that what I am doing will change the career landscape for new parents, particularly mothers. This will make it more likely that my daughter can have a career AND a family without worrying about the unintentional negative impact of taking parental leave. Nothing makes me prouder than that.

Mindy Himmel-Brown, Strategic Partnerships

In my short time at Parentaly, I'm proudest of the work we're doing with our clients' ERG groups to elevate the stories and advice of actual working parents. It's such an impactful way to spread the word about Parentaly as an essential resource for all people growing their families, and the managers who support them!

Alex Diskin, Enterprise Account Manager

I'm most proud about using LinkedIn to connect with others. I was recently able to share a helpful return to work doc with 50+ new people looking to make a difference at their company. Was pretty cool that people from Chewy, McDonald's, Honda, Cisco, AWS, Walmart and more want to integrate just a piece of what we have to offer. Also...I'm so proud of the way I feel as an employee at Parentaly. For the first time in my career my personal interests align with my professional interests and I've never felt more motivated.

Jenny Hurwitz, Strategic Partnerships

I'm really proud of being able to help the Experience team by handling the supportive functions so they can focus on the bigger picture. It feels great to know that I’m making things easier for them and contributing to the team’s success.

James Mango, Executive Assistant
Tagged
Gender equity
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Learn more about why it takes more than policy to support women in the workforce

Listen to Mita and Allison's full conversation on The False Tradeoff!